What is Therapy BRO Summer? The biggest mental health trend of 2025 is “Therapy Bro Summer.” This movement shows how modern men are now openly accepting their emotions and considering therapy as a strength and not a weakness. Where earlier men used to show their masculinity by hiding emotional pain, today's Gen Z and millennial men have started healing their pain through therapy. And the name of this trend is also quite catchy – Therapy Bro Summer – which clearly shows that mental health is the new cool. Why did men not take therapy earlier? Stigma: “Boys don’t cry” type of thinking Toxic masculinity: Sharing your emotions is considered a weakness Access issues: Therapy is expensive or unavailable Lack of awareness: What does therapy actually do? All these reasons together force men to ignore their mental health. But now times are changing. Why Are Men Now Choosing Therapy? 1. Mental Health Awareness is great Now people have started realizing that depression, anxiety, burnout are ...